Brand Identity
Partnership for Children of Cumberland County has provided quality services to children and families for over 30 years. As the Partnership continues to grow, it is vital to maintain a clearly focused brand identity to ensure our organization’s sustainability.
Our brand identity is the visual means by which we distinguish our programs and services, serving as the essential link to our reputation. It is important that the graphic representation of our image be visually strong and consistent, and that it be executed correctly and consistently every time.
Download the complete Branding Guide here.
Informational Paragraph
Agencies and organizations that receive grant funding through the Partnership for Children of Cumberland County must include a funding statement on all outreach materials, websites, social media posts, etc., for the funded program.
For Smart Start-funded programs, one of these statements is acceptable:
“This work is supported by the Partnership for Children of Cumberland County through North Carolina’s Smart Start initiative.”
“Funding for [insert program name] is provided by the Partnership for Children of Cumberland County through North Carolina’s Smart Start initiative.“
Other statements will be approved on a case-by-case basis. You can obtain approval by emailing our Community Engagement team at [email protected].
Logo use is optional. However, if your funded program chooses to include the Partnership for Children’s logo, please consult our Branding Guide at ccpfc.org/brand-identity for proper usage guidelines.
Color Specifications
 |  |  |
| Blue R = 0 G = 129 B = 198 #0081c6 | Orange R = 255 G = 144 B = 18 #ff9012 | Grey R = 88 G = 89 B = 91 #585956 |
Logo Downloads
Standard Logo
Download for Print:
PDF • JPG
Download for Web:
PNG Small • PNG Medium • PNG Large
Horizontal Logo
Download for Print:
PDF • JPG
Download for Web:
PNG Small • PNG Medium • PNG Large
Square Logo
Download for Print:
PDF • JPG
Download for Web:
PNG Small • PNG Medium • PNG Large
Standard Logo Black
Download for Print:
PDF • JPG
Download for Web:
PNG Small • PNG Medium • PNG Large
Horizontal Logo Black
Download for Print:
PDF • JPG
Download for Web:
PNG Small • PNG Medium • PNG Large
Standard Reverse Logo
(white for use on transparent background)
Download for Print:
PDF
Download for Web:
PNG Small • PNG Medium • PNG Large
Horizontal Reverse Logo
(white for use on transparent background)
Download for Print:
PDF
Download for Web:
PNG Small • PNG Medium • PNG Large
Not finding what you are looking for?
Email our Community Engagement team at [email protected].